《開市啦》主視覺設計以「創意匯聚」為核心概念,將市集攤位中各組同學不同類型的創意商品與設計成果整合為一個具有整體識別性的視覺系統。由於本次活動以創意市集作為展覽形式,因此在視覺風格上以活潑、繽紛與具有動感的設計語彙為主要方向,希望能呈現出市集熱鬧、多元與充滿創意能量的氛圍。在主視覺構圖上,將各攤位具有代表性的商品轉化為統一風格的圖像元素,使不同類型的設計作品能夠在同一畫面中和諧呈現。同時以「泡泡」作為畫面中的重要視覺元素,象徵創意與夢想的載體。每個泡泡包覆著不同的商品圖像,如同學生們的創作理念與設計成果,透過市集這個平台被看見並向外擴散。 為了使主視覺設計能夠完整呈現在活動之中,本企劃將主視覺延伸應用至多種宣傳與活動物件,建立完整的活動視覺識別系統。主要應用項目包括海報設計、市集攤位布置、活動周邊商品以及宣傳印刷品等。請將此段說明翻成英文
The main visual design of “Lets Market” centers on “Creative Convergence,” unifying the diverse products and design outcomes from each student booth into a cohesive visual identity. Reflecting the creative market format, the style is lively, colorful, and dynamic, conveying a vibrant and energetic atmosphere.
Representative items from each booth are illustrated in a consistent graphic style, allowing varied works to coexist harmoniously in one composition. “Bubbles” serve as a key visual motif, symbolizing vessels of creativity and dreams. Each bubble contains a different product image, representing students’ ideas being seen and spreading outward through the market platform.
The visual system is extended across posters, booth decorations, event merchandise, and printed materials, ensuring a consistent and comprehensive identity throughout the event.