「微噪日常」回應台灣推行寧靜車廂後產生的聲音壓力,倡導更友善的聲音文化,使車廂部分聲音被理解而非壓制。透過角色IP將微聲轉化為可視資訊,協助大眾直觀理解聲音,減少心理負擔,促進公共空間的包容與互動。
透過建立角色IP系統與視覺指標系統,藉由角色化與可視化的方式呈現「微聲」的概念,使乘客能夠直觀理解不同聲音狀態所代表的程度與氛圍,進而降低因不確定規範而產生的心理壓力,同時促進公共空間中更良好的社交互動與文化理解。
在視覺設計上,標準字整體採用線條圓潤柔和的字型,以「(( ))」作為核心視覺元素,象徵聲波由中心向外擴散的狀態。Logo則結合座椅與對話框的形式,象徵車廂中乘客之間的交流關係,形塑出屬於車廂環境的「微噪日常」情境。
DAILY MICRO VOICES responds to sound pressure from Taiwan’s quiet train cars, promoting a friendlier sound culture where some carriage noises are understood rather than suppressed.
Using character IPs and visual indicators, subtle sounds are made visible, helping passengers quickly understand different sound levels and atmospheres. This reduces stress and encourages inclusive interaction in public spaces.
Visually, the typeface is smooth and rounded, with “(( ))” representing sound waves. The logo combines a seat and a speech bubble, symbolizing communication among passengers and shaping the DAILY MICRO VOICES environment in the carriage.