歡迎光臨ICONnect

以「無國界溝通」為核心，並選擇文化差異最小、高度日常的便利商店作為實驗場域，提出「圖像為主體、公式為語言」的設計概念。
透過無字超商情境，來探討人們是否能僅依靠圖像符號理解資訊並完成購物，進而驗證圖像在跨文化溝通中的可能性，也引導大眾反思圖像於當代溝通中的角色與潛力。
本專案建構一套可被推導的無文字符號系統，將食材、烹調方式與結果轉化為具邏輯性的圖像語法，並結合幾何形與全球共通的數學符號為基礎。
例如以50種基本符號，透過加、減、乘等運算關係，延伸出至少100種商品與屬性辨識方式。
其中料理類商品也依「先乘除、後加減」的公式結構組合，藉由觀察不同文化背景使用者對符號關係的理解，驗證圖像是否能支撐完整且直覺的無文字溝通流程。

ICONnect

This project centers on “borderless communication,” investigating whether images and symbols can serve as a universal mode of cross-cultural communication in the complete absence of text. Approached from an experimental perspective, it is guided by the design concept of “images as the primary medium, formulas as the language.”
The convenience store—an everyday environment that exists globally—is selected as the experimental setting. By simulating a “text-free convenience store,” the project explores whether users can complete shopping tasks relying solely on visual symbols. Through this scenario, it also prompts a reconsideration of the role and potential of imagery in contemporary communication.