當代社會多關注金紙文化對環境的影響，討論如何減少或取代這項傳統，卻忽視其深厚的歷史與文化意義。真正的永續應該是平衡環保與保留金紙文化的精神，讓它以創新的方式融入現代生活。
我們的「福籤套組」與「福引誌」產品，靈感來自金紙文化。我們提取金銀紙的金箔和銀箔元素，並將符咒符號轉化為現代文字設計。使用鮮明色彩與仿版畫技法勾勒神明形象，黑色底色增添莊重感，讓傳統信仰在現代綻放生命力。每套「福籤」搭配山形香座和專屬薰香，煙霧輕揚，將思念與願望送往遠方。福籤也可搭配紅包送禮，金紙雖與紅包形式不同，但都承載祝福與祈福的功能。我們的包裝以黑色為基調，開啟方式用火柴點燃紙張，蔓延的火焰點燃我們與燒金文化的橋樑。
《福引誌》是一部融合台灣金紙文化的圖文書，透過金紙與文字的結合，讓讀者在翻閱間感受歷史的厚重與敬意。裝幀採用大小本並置的裸背穿線膠裝，象徵金紙文化的層層交織，封面運用金箔與銀箔，展現與歷史的對話。書中收錄金紙的起源、工藝技法及其與甲馬文化的關聯，並精選40多種實體金紙，讓書籍成為一場文化展覽。包裝選用粗麻紙燒洞與藺草綁束，象徵傳統儀式與工藝記憶，帶領讀者深入金紙文化的歷史與變遷。透過創新的設計，我們將這份承載祝福與紀念的文化以全新的面貌呈現，讓它在現代生活中繼續發光發熱。

Fu Yin

In modern society, discussions about gold paper culture often revolve around its environmental impact, focusing on ways to reduce or replace the tradition while overlooking its deep historical and cultural significance. True sustainability is not about eliminating traditions but about striking a balance—preserving the spiritual essence of gold paper while finding innovative ways to integrate it into contemporary life.
Our "Fuqian Set" and "Fuyin Zine" are inspired by this cultural heritage. We extract the gold and silver foil elements from traditional joss paper and reimagine talismanic symbols through modern typography. Using vivid colors and printmaking-inspired techniques, we depict deities with a bold, artistic approach, set against a black background that adds a sense of solemnity and reverence. This fusion breathes new life into traditional beliefs. Each "Fuqian" set includes a mountain-shaped incense holder and a specially crafted incense. As the smoke rises, it carries thoughts and prayers to distant realms. Fuqian can also be paired with red envelopes as a meaningful gift—while different in form, both serve as carriers of blessings and well-wishes. The packaging features a black-toned design with an opening mechanism that requires lighting the paper with a match. The spreading flame symbolizes our connection to the ritual of burning joss paper, creating a bridge between past and present.
"Fuyin Zine" is a visually immersive book that explores Taiwan’s gold paper culture through a blend of imagery and text. By weaving together joss paper and storytelling, the book invites readers to experience the depth of history and reverence within this tradition. The bookbinding features an exposed spine with dual-sized volumes, symbolizing the layered nature of gold paper customs. The cover incorporates gold and silver foil, representing a dialogue between tradition and modernity. Inside, readers will find insights into the origins, craftsmanship, and connection between gold paper and the Jia-Ma (paper effigy) culture, along with a curated collection of over 40 types of real joss paper, turning the book into a cultural exhibition in itself. The packaging is crafted from coarse hemp paper, punctuated with burn marks and tied with rush grass, evoking memories of ancient rituals and craftsmanship. Through innovative design, we present this culture of blessings and remembrance in a new light, allowing it to continue shinin..