伴多,辦桌之人情味,設計一款跨世代整合的遊戲式社交APP,以「鸚鵡」作為品牌形象,象徵熱情好客與強大的社交能力,LOGO中展翅揮手的姿態傳遞親切與邀請的意味。我們拒絕Z世代的科技冷漠,也希望減少X世代的數位落差,透過設計將用餐文化與社交體驗深度融合,讓線上線下互動成為一種溫暖的循環。
在這個系統中,X世代擅長的人情味與交流技巧,將引導習慣網路社交的Z世代進一步理解並體驗實體互動的美好;同時,Z世代的科技能力也能幫助高齡族群拓展數位世界的使用範圍,這種雙向互動,不僅是技術上的補足,更是一種文化上的傳承與融合。
我們以「用餐」作為核心連結點,因為食物本身就承載著情感與回憶,餐桌不僅是填飽肚子的地方,更是對話與交流發生的場域,透過智能配對機制,使用者能依據興趣、飲食習慣,甚至是地域,找到合適的餐伴,讓陌生人有機會在一場飯局中成為朋友。線上,我們提供遊戲化的社交機制,如餐桌話題挑戰、長輩教年輕人傳統餐桌禮儀、年輕人指導長輩使用社交媒體等,讓彼此在交流過程中自然建立情感連結。
( X世代散播人情味 + Z世代帶動科技化 ) x 實體用餐互動 = 友溫度的善循環。
伴多不只是社交軟體,而是一種社會設計,讓兩個世代以最自然的方式交融,共同創造更有溫度的未來。
BAND∞R, the human touch of hosting a banquet, designed a cross-generational integrated game-style social APP, using "parrot" as the brand image, symbolizing hospitality and strong social skills. The waving gesture in the LOGO conveys the meaning of intimacy and invitation. We reject the technological indifference of Generation Z and hope to reduce the digital gap of Generation X. Through design, we deeply integrate dining culture and social experience, making online and offline interactions a warm cycle.
In this system, the humanity and communication skills that Generation X excels at will guide Generation Z, who are accustomed to online social networking, to further understand and experience the beauty of physical interaction. At the same time, Generation Z's technological capabilities can also help the elderly expand the scope of use of the digital world. This two-way interaction is not only a technical complement, but also a cultural inheritance and integration.
We use "dining" as the core connection point because food itself carries emotions and memories. The dining table is not only a place to fill your stomach, but also a place for dialogue and communication. Through the intelligent matching mechanism, users can find suitable dining partners based on interests, eating habits, and even regions, giving strangers the opportunity to become friends over a meal. Online, we provide gamified social mechanisms, such as table topic challenges, elders teaching young people traditional table manners, and young people guiding elders in using social media, so that each other can naturally establish emotional connections during the communication process.
(Generation X spreads humanity + Generation Z drives technology) x physical dining interaction = a virtuous cycle of friendship and warmth.
BAND∞R is not just a social software, but a social design that allows two generations to blend in the most natural way and create a warmer future together.