人在生活上會遇到種種的壓力,而遇到壓力時,大部分的人都會去尋找紓壓的管道。
故本企劃以上班族為設計目標,運用活蹦亂跳且無表情的兔子造型,讓上班族遇到種種壓力時,能紓壓煩悶的心情。
期望本企劃能夠幫助到上班族們,就算壓力接踵而來,還能迅速的轉換成好心情,拾起衝勁繼續向前
本企劃選兔子為主體的原因是因為兔子給人的第一印象,通常是活潑、靈氣、可愛等等。為了讓消費者們在壓力山大的時候,能放輕鬆去處理每一件事情,所以選用了兔子。運用跨大的姿體,使消費者們進入其中之情境,以及無表情的面容,讓消費人賦予它獨特的生命力且每次都不相同。擺設作品時,欲營造書桌上氛圍的觀感,所以在造片上我們會以書桌上常見的筆、馬克杯等等物品來襯托此商品。
People will encounter all kinds of pressure in life, and when encountering pressure, most people will look for channels to relieve pressure.
Therefore, this plan takes office workers as the design target, and uses the lively and expressionless bunny shape, so that office workers can relieve their boredom when they encounter various pressures.
I hope that this project can help office workers, even if the pressure comes one after another, they can quickly transform into a good mood, pick up the momentum and move on
The reason why this project chooses rabbits as the main body is because the first impression of rabbits is usually lively, energetic, cute and so on. In order to allow consumers to relax and deal with everything when they are under great pressure, rabbits were chosen. Using the big posture, let consumers enter the situation, and the expressionless face, let consumers give it a unique vitality and it is different every time. When arranging works, we want to create an atmosphere on the desk, so we will use pens, mugs and other items that are common on the desk to set off this product.